Google has made some major changes to their algorithm with both the (not so) Helpful Content Update and 2024 Core Update. They also reduced free data storage limits, increased prices for data storage and deleted a huge amount
Google’s “Helpful Content” Update Is Not So Helpful To Small Businesses If you have noticed some big changes in your search engine placement recently, you’re not the only one. Google recently updated their algorithm to expand the “helpful
Looking for the perfect sauce to pair with your website content? From mild & sweet to tangy & melt-your-face-off hot, we’ve got you covered. This month we turn up the heat on our secret sauce. Let our Director
SEO Update: Optimizing Page Titles. Recent changes at Google have prompted us to update our guide to optimizing page titles. If you read and followed the advice in our previous blog post, you are still in good shape.
They say content is king – and if 2020 has taught us communicators anything, short-form content is here to stay. From the rise of Snapchat in 2013 to the virality of TikTok this year, brands must get on
Sometimes one website just isn’t enough. Many companies have multiple product lines and service area locations. This can make managing content on a single website difficult or even impossible when you consider search engine optimization (SEO) goals. This
Web page headlines are used in much the same way as newspaper headlines. They are intended to present the subject of the page clearly and succinctly while helping readers find the content they are interested in. HTML headlines come
The META Description tag of a web page is commonly used by search engines in their search results. As with the page title, the description tag needs to serve both as a tool to achieve search placement and
So, you want to handle your search engine optimization in-house and don’t know where to start. Well, if you already have a website and domain name, the next thing you will want to look at are your web
We get asked about search engine optimization (SEO) and pay-per-click search engine marketing (SEM) a lot. Most people think that SEO and SEM are the same things. In this blog post, we will look at the differences and
