Open Arms Surrogacy
Oh, Baby!
Based in Sarasota, Open Arms Surrogacy and Egg Donation is recognized as one of the world’s leading surrogacy agencies. In 2017, Open Arms contracted Grapevine to help attract and increase the number of potential surrogates via social media and digital marketing campaigns.
Grapevine began by tracking sociographic and geographic characteristics to identify individuals who are most likely to qualify as surrogates and convert into potential applicants. From there, we developed messaging and curated content to draw attention to the financial benefits of surrogacy and the difference it can make in the lives of families, while offering an urgent call to action to apply.
Since 2017, the results we’ve achieved breathed new life
into the social media and digital marketing
presence for Open Arms Surrogacy to date:
2.5+ Million
Social Media Marketing
Ad Impressions
1.91+ Million
Digital Marketing
Ad Impressions
15,000+
Social Media & Digital Marketing
Ad Landing Page Views
9,210
Digital Media Generated
Unique Visitor Traffic to Website
26,000+
Facebook Live
Episode Viewership
Social Media & Digital Marketing efforts average 100+ potential
surrogate mother applications per month, totaling 1,800+ to date.
