Matthews-Currie Ford

Pedal to the Metal!

Approaching its 50th year of providing the Sarasota market with great deals and excellent service on new, used and certified pre-owned vehicles, Matthews-Currie Ford wanted to update its logo, expand branding for its custom truck line, and increase awareness about its QuickLane® service center. Grapevine was tasked with the project, delivering a host of creative services to ensure results across all platforms, including social media, public relations, radio and print advertising campaigns, digital marketing, video production, and more.

Grapevine Communications Case Study: Matthews-Currie Ford Give-A-Way
Grapevine Communications Case Study: Matthews-Currie Ford Give-A-Way Banner
Grapevine Communications Case Study: Matthews-Currie Ford Web Banner
Grapevine Communications Case Study: Matthews-Currie Ford Web Banner

Revved up for Results!

With Grapevine’s help, Matthews-Currie Ford achieved:

Grapevine Communications Case Study: Matthews-Currie Ford Results Icon 4

An exclusive partnership
with the Atlanta Braves
spring training organization
in North Port

Grapevine Communications Case Study: Matthews-Currie Ford Results Icon 5

Program sponsorship
with Sarasota High School

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Access to
Ford Motor Company’s
full resources of all
makes and models online

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An increase in online
engagement and social media
presence by over 600%
(likes, follows, shares, comments, etc.)

Grapevine Communications Case Study: Matthews-Currie Ford Results Icon 1

Continued partnerships with
Venice High School sports
and little league teams

Grapevine Communications Case Study: Matthews-Currie Ford
Grapevine Communications Case Study: Matthews-Currie Ford
Grapevine Communications Case Study: Matthews-Currie Ford Web Banner
Grapevine Communications Case Study: Matthews-Currie Ford

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