Generation LLC

Awesome Job!

A nonprofit organization that provides free job training around the world, Generation LLC came to Grapevine to launch their US marketing efforts. This was the first time they had done a major marketing push in the states, and they planned to engage digital, social media and radio marketing.

Our social media strategy took place across Facebook and Instagram to procure applications from a targeted audience specific to each Generation program. Our goal was to generate traffic in the form of landing page visits and ultimately form completion. Our digital marketing process began with performing keyword research for each program, identifying the appropriate keywords that best suited a particular program, then creating search campaigns around these keywords to deliver highly relevant ads to users utilizing search engines.

Services Used:

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Results at Work

Generation achieved the following results in just the first 12 months of working with Grapevine:

Grapevine Communications Case Study: Generations LLC Results Digital Ad Impressions

23,914,078

Impressions

Grapevine Communications Case Study: Generations LLC Results Digital Ad Clicks

125,953

Clicks

Grapevine Communications Case Study: Generations LLC Results Conversions

4,575

Conversion Actions
(intent to apply or contact program)

Grapevine Communications Case Study: Generations LLC Results: Monthly Averages

5,000,000+

Digital Impressions
Monthly Average

Grapevine Communications Case Study: Generations LLC Results: Landing Page Views

16,000+

Landing Page Views
Per Month

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Results at Work

Since working with Grapevine, Generation has achieved
the following social media results:

Grapevine Communications Case Study: Generations LLC Results Digital Ad Impressions

25,854,134

Impressions

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2,201,145

Reach

Grapevine Communications Case Study: Generations LLC Results Digital Ad Clicks

210,028

Link Clicks

Grapevine Communications Case Study: Generations LLC Results: Landing Page Views

100,193

Landing Page Views

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